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CASE STUDIES 
"A PR AGENCY THAT DELIVERS"

DIGITAL PR CLIENT:

GODDIVA our retail and fashion client

Goddiva sought a dedicated PR agency to improve their Google rankings and drive more traffic to their website, particularly for underrepresented categories such as summer dresses. Over the course of six months, we proactively pitched to lifestyle and fashion media to secure coverage, including dofollow SEO links on high-domain authority websites. They were eager to see the results and the impact of their digital PR campaign on search engine rankings. The results were impressive! Our PR agency further increased Goddiva's Google rankings through creating a series of SEO-optimised articles for Goddiva’s blog section.
After just a few months since the campaign began, Goddiva has seen a significant increase in traffic, a major boost in sales, and a reduction in the website's bounce rate. As a result of this digital PR campaign, we secured media coverage in well-known online publications such asHuffington Post, VOGUE UK, The Sun and many more. We’ve also run multiple competitions with Marie Claire and Cosmopolitan!

INFLUENCER PR CLIENT:

Reebok and their amazing sneakers!

We successfully ran a global influencer PR campaign for Reebok's various sneaker collections. Check out our latest campaign for the Reebok Classic Leather Legacy AZ collection. As a PR agency, we handled every aspect - from selecting the right influencers and negotiating the budget to content creation and posting across Instagram and TikTok.

Reebok and our fabulous sneakers campaign

Brilliant, tasty, and bold - these three words truly describe every Instagram and TikTok campaign we create. No matter which brand we work with, we always strive to make the most of it.

Our sneaker campaigns for Reebok generated over 20K likes across Instagram and TikTok, with more than 500 comments. Share your brief with us, as we work globally and across all markets.

SEO CONTENT WRITING / KEYWORD RESEARCH:

City Goddess dresses and fashion brand

Our PR agency worked with GODDIVA’s parent fashion brand - City Goddess on SEO content writing and blog posts optimisation. We’ve written tens of blog articles and optimised these with highly searchable SEO keywords, all to ultimately drive the traffic to client’s collections. Their SEO Team successfully guided us on required optimisation and underperforming categories that resulted in increased website’s traffic and boosted client’s sales up to 30%.

Goddiva, the British luxury dresses fashion brand

TECH PR / E-COMMERCE PR CLIENT:

TradeGala e-commerce client

Our PR agency took full control of launching TradeGala, an online wholesale fashion marketplace and the brainchild of two entrepreneurs, Mina Melikova and Kugan Thangarajan, and handled the distribution of the client’s press release. Mina reached out to our PR agency directly, dissatisfied with her previous agency's work.The campaign was a massive success, including interview opportunities that we’ve secured across retail, e-commerce and trade media such as Drapers, Boutique Magazine, Retail Insight Network, Retail Focus and Global Trade Magazine. We also boosted TradeGala’s launch by utilising a COVID-19 storytelling angle, which resulted in capturing journalists' attention and securing high-end retail publications. TradeGala is now live and growing, as the online retail market for wholesale clothing is expected to be worth over £3 billion by 2024.

Mina Melikova and Goddiva - Media Coverage

TECHNICAL SEO CLIENT:

Our PR agency collaborated with a well-known jewellery ecommerce website Purejewels, deploying a comprehensive suite of technical SEO techniques aimed at boosting the site’s search engine rankings, enhancing user experience, and ultimately driving sales.

Purejewels, exclusive Asian fashion jewellery brand

Our SEO Team provided comprehensive site audit, site structure optimization, implemented schema markup and conducted site speed optimization. We’ve prioritised a mobile-first friendly approach, ensuring that the website has a responsive design and provides seamless experience across various devices. Regular monitoring and analysis enabled us to make data-driven decisions and continuously refine our SEO strategies. By implementing these technical SEO strategies, the client’s e-commerce site experienced significant improvements in search engine rankings, user engagement, and conversion rates. These efforts not only enhanced their online visibility but also contributed substantially to client’s business growth.

POLISH MARKET PR CLIENT:

Bravo Savings Network E-commetce Campaign

Together with another leading digital PR leading agency, we have launched a digital PR campaign for Bravo Savings Network / BravoKupony.pl promoting client’s Smart Shopper Index 2021 across leading media titles in Poland. We’ve successfully placed dofollow SEO backlinks across the press release content to improve BravoKupony’s domain authority for the Polish market. The campaign resulted in securing high-end publications with the leading media titles such as BRIEF, ITReseller, Portal Spożywczy and placed BravoKupony.pl as a leading coupon site specialising in discount codes for users who want to save money on their online purchases.

Our retail client TradeGala
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