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Expanding your brand into the UK or Poland? Many founders often make the same mistake: they assume one PR approach fits all markets. The truth is, media in the UK and Poland are very different. UK journalists favour concise, data-backed stories, while Polish journalists responds to narrative-driven content and cultural context. In this brief blog post, we’ll break down the UK vs Poland media, show how to adapt your PR strategy and offer actionable advices for founders enteri

The world of public relations is evolving faster than ever and founders entering new markets face both tremendous opportunity and significant challenges. Expanding into the UK or Poland Polish markets isn’t just about logistics, legal setup or sales - strategic PR and messaging are key. From digital PR campaigns to influencer collaborations and bilingual content, understanding the upcoming PR trends for 2026 and 2027 can be the difference between a brand that quickly gains t

Expanding into new markets is exciting - but most founders underestimate the power of strategic PR and messaging. While operations, legal setup and sales are essential, without a focused cross-border PR strategy, your brand risks losing credibility, visibility, and early traction. This brief blog post explores how founders and brands can successfully enter the UK and Polish markets using digital PR, influencer marketing and founder-led messaging. Why PR matters for market ent

Expanding your business internationally is one of the most strategically important moves a founder can make. Entering a new market - like the UK or Poland - requires careful planning, not just operationally but also in how your brand is communicated. At PR Insight, we’ve helped numerous brands launch in Poland and the UK with campaigns that combine founder-led strategy, bilingual execution, and measurable outcomes. This guide will provide founders and executive teams with a c

Expanding to Poland? How PR Insight can support your market entry?

Expanding into Poland offers a strategic opportunity for UK companies, but success requires more than translating campaigns. Polish audiences are digitally savvy, highly engaged on social media and expect locally relevant, authentic communication. Implementing the right digital PR tools and strategies can help brands establish credibility and gain visibility in the competitive Polish market. British companies entering the Polish market need to be equipped with basic PR tools,

Expanding your business internationally is exciting, but entering a new market like Poland comes with unique challenges. For British companies, entering the Polish market successfully requires more than just translation. It demands a deep understanding of consumer behaviour in Poland , local trends, and the right PR and marketing strategy. At PR Insight, we help brands navigate this journey and build a strong presence in Poland from day one. Entering the Polish Market - Unde

A brief guide for foreign businesses entering Poland Expanding into the Polish market in 2026 presents a strategic opportunity for international brands looking to boost brand visibility in Poland , network with local audiences and connect with regional partners across industries. Whether you’re targeting B2B trade fair exposure or consumer festival engagement, Poland’s diverse calendar of events offers platforms for reaching both business leaders and end‑users. Targeting loc

Expanding your business into Poland is an exciting growth opportunity, but many UK companies in Poland face PR challenges that can hurt brand perception and slow market entry. Understanding the local media, cultural nuances and digital trends is essential. Here’s a guide to the most common PR mistakes and how to avoid them with our or another agency's PR support, here we go! Expanding into Poland as a UK company isn’t always easy. That’s where we come in! Mistake 1: Ignoring

As we move toward 2026, the Polish PR market is transforming faster than ever. Brands entering or scaling in Poland are demanding smarter strategies, faster execution and more credible communication. At PR Insight , we analyse trends shaping the future of communication - and here are the top 5 PR trends reshaping Poland in 2026. Warsaw skyscrapers in the morning, the city is just waking up! 1. AI-powered PR will become standard PR and the Polish PR market will explore! AI i

Discover the best PR strategies for Polish companies entering the UK market. Learn how cross-border PR, media relations and bilingual content can drive your UK expansion success. Expanding into the UK market presents enormous opportunities for Polish businesses - but also new communication challenges. Competition is fierce, media expectations are high and brands must quickly earn trust among UK consumers, partners and investors. That’s why PR for Polish companies in the UK

Public Relations in Poland: A New era of communication Public relations in Poland is rapidly evolving. This change is driven by digital...

Poland has emerged as one of Europe’s most dynamic and resilient economies, making it an increasingly attractive destination for British businesses looking to expand post-Brexit. British companies in Poland face tremendous opportunities but also unique challenges in communication, branding, and cultural adaptation. That’s where working with an experienced Polish PR agency becomes essential. The right PR agency in Poland can bridge the gap between UK brand values and Polish

Discover expert PR insight for entering the Polish market. Learn how to choose the right PR agency in Poland for international business ,...

Discover how PR and marketing agencies tailor campaigns for Poles through cultural insight, transcreation, local humor and...

Discover how a top PR agency in Poland can boost your brand visibility and PR in Poland, manage your reputation and connect with the...

Expanding into Poland offers huge opportunities - the country has over 38 million people, a growing digital economy and a strong appetite...

Entering a new market is never easy - but when it comes to marketing in Poland , there's great potential for growth, especially in one of...

If you’re searching for PR in Poland backed by strategic Polish SEO , PR Insight should be your first destination. As the first...

The famous Shard building overlooking the evening sunset. At PR Insight, a boutique digital PR agency based in London, we specialise in...