About us
Founder-led support for brands entering the US, UK and Poland.
PR Insight is not a traditional PR agency. We're a boutique consultancy built around cross-border growth, market-entry communications and Digital PR in the US, UK and Poland — for companies that need more than generic PR.
Who we work with
- → US brands entering Poland and Europe
- → International brands entering the UK
- → International brands entering Poland
- → UK brands entering Poland
- → Polish brands entering the UK
- → VC-backed or founder-led scaleups
- → B2B SaaS / tech / fintech
- → Ecommerce brands
- → Agencies needing a US, UK or Poland partner
Meet the founder
Karolina Króliczek
Founder & Communications Consultant · London ↔ Warsaw
PR Insight is led by Karolina Króliczek, a communications consultant specialising in cross-border PR, market-entry strategy and Digital PR between the US, UK and Poland.
With a background in Digital PR strategy and international brand visibility, Karolina works directly with clients to build communications that are more relevant, more credible and more commercially useful in-market.
Why founder-led? Clients work directly with senior strategic thinking rather than a junior-heavy agency structure — which means clearer decisions, stronger positioning and communications that stay closer to business goals.
3
Markets covered
PL / EN
Bilingual delivery
1:1
Founder-led access
Why PR Insight
Founder-led support
Direct senior strategic input from first conversation to final report — no account-handler layers.
US · UK ↔ Poland focus
Communications shaped for the realities of each market, in English and Polish.
PR + Digital PR combined
Visibility, authority and discoverability working together rather than as separate briefs.
Built for growth-stage businesses
Support designed for ambitious founders and scaling brands with commercial targets to hit.
Brands and agencies we've supported across the US, UK and Poland
Testimonials
Trusted by brands growing between the US, UK and Poland.
“The most experienced and knowledgeable Digital PR agency I have met.”
“The first bilingual PR agency offering PR support in both Poland, the UK and the US.”
“They have developed and successfully executed influencer PR campaigns on Instagram and TikTok, all from scratch.”
Planning a launch in the US, UK or Poland?
Start with a Market Entry PR Audit, or tell us where you're heading and we'll recommend the shortest sensible path.