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Influencer campaigns · Poland & Czechia

Reebok

Instagram-led influencer campaigns for multiple sneaker collections across Poland and the Czech Republic, building product visibility and engagement with younger, digitally engaged audiences.

Market

Poland & Czech Republic

Engagement

Multi-collection rollout

Discipline

Influencer campaigns · Poland & Czechia

Close-up of retro trainers on urban concrete steps in a Central European city

Campaign snapshot

Client
Reebok
Markets
Poland & Czech Republic
Campaign
Influencer / social media campaigns
Focus
Product visibility · engagement · regional reach

The challenge

Reebok wanted to grow visibility for key sneaker collections across Central Europe, reaching younger, digitally engaged audiences in Poland and the Czech Republic while supporting a succession of product launches.

Our approach

  1. 01Social-first campaign concepts built around each sneaker collection
  2. 02Influencer and creator partnerships selected per market
  3. 03Localised content and storytelling for Polish and Czech audiences
  4. 04Launch windows coordinated with the regional product calendar

Services used

  • Influencer marketing
  • Social campaigns
  • Localisation
  • Launch amplification

Outcomes

2

Markets activated

Instagram

Lead channel

Multi-collection

Rollout

Next step

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MARKETSNew York · London · Warsaw
Which market?

Digital PR in Poland